Tom Cox, IFBB Pro | Competition Coach

Since earning his degree in Kinesiology and Health & Fitness from East Carolina University in 2015, Tom has cultivated a broad and versatile background in the fitness industry, working with clients across the spectrum—from post-op and cardiac rehab to youth and geriatric fitness—building a strong foundation in medical and functional training.

His passion for bodybuilding ignited shortly after college, and over the years, he has honed a comprehensive understanding of nutrition, training strategies, and supplementation. He’s applied these principles to help hundreds of clients transform their lives, both physically and mentally.

Currently, Tom’s competitive accomplishments include six NPC Overall Men’s Physique Championships, two North Carolina State Overall Titles, and coaching multiple athletes from their first show all the way to pro status. He is dedicated to crafting personalized programs that deliver tangible results while upholding the highest standards of client care and satisfaction.

Education:
Bachelor of Science Degree from East Carolina University, North Carolina
Health & Fitness Specialist/Kinesiology
American College of Sports Medicine (ACSM CPT)

Notable Achievements:
6X NPC Overall Mens Physique Champion
2X North Carolina State Overall Men's Physique Champion

Brandon Cato (IFBB PRO)

Competition Coach

Brandon Cato, IFBB Pro | Competition Coach

Brandon has been an athlete his entire life. After stepping into the gym in 2009, he fell in love not only with training, but with the process itself. His journey didn’t begin in bodybuilding—his original goal was to build strength, which led him to train alongside powerlifters and develop a deep understanding of proper technique, progression, and discipline.

In 2015, Brandon competed in his first powerlifting meet, setting a state record in the bench press at the time. That same year, he discovered bodybuilding and began shifting his focus toward physique development, combining strength, aesthetics, and structured programming into his training philosophy.

Although Brandon found bodybuilding in 2015, he didn’t step on stage until 2021. Competing in back-to-back shows, he won his class in each and narrowly missed the overall in both in his first season. This debut laid the foundation for his coaching approach, emphasizing the importance of execution, preparation, and the importance of timing peak performance for the stage.

The following season, Brandon earned his first overall title and qualified for Team Universe, placing 4th and narrowly missing his IFBB Pro Card by 2 positions on his first attempt. He returned the next season to earn his IFBB Pro Card, validating both his approach to training and his ability to guide athletes through progressive, long-term development.

Since turning pro, Brandon has continued to refine his methods while competing at the professional level, placing 4th in his pro debut and earning another first callout the following weekend Much like his amateur debut season. Today, Brandon coaches athletes of all levels, using his firsthand experience in both strength sports and bodybuilding to deliver individualized training and nutrition strategies, while leading by example on his pursuit of the Olympia stage.

Education:
Bachelor of Business Degree from The University Of South Carolina
Real Estate/Finance

Notable Achievements:
NPC Overall Mens Physique Champion And 2nd Place JR. USA Overall
Top 4 Mens Physique Pro Debut

Coach Alexander Rogers

Competition/ Posing / Lifestyle Coach

Alexander Rogers, IFBB Pro 

Alexander Rogers is an IFBB Pro Bodybuilder and Olympian with a lifelong foundation in elite athletics and high-level performance. His journey began at just four years old, competing in organized sports and developing a deep respect for discipline, consistency, and hard work. Values that continue to define both his coaching philosophy and his career as a professional athlete competing at the highest level. That foundation allows him to coach with clarity, credibility, and a relentless focus on long-term success.

Growing up, Alex competed across multiple sports including soccer, wrestling, football, and track & field. He was All-State in high school, and his athletic career culminated at the collegiate level in track & field, solidifying his reputation as a high-level competitor with exceptional physical ability, focus, and mental resilience. Known as a true team player, Alex has always led with humility and treated everyone-teammates, coaches, and competitors alike-with respect.

While building a successful corporate career as an Operational Manager at Peloton, Alex discovered Bodybuilding and quickly fell in love with the sport. What began as a passion soon became a calling. Fully committing to Bodybuilding, Alex rose rapidly through the ranks, earning his IFBB Pro Card in Men’s Physique, winning IFBB Pro shows, and ultimately qualifying for and competing on the sport’s biggest stage: Mr. Olympia.

In addition to his competitive success, Alex is widely respected for his expertise in posing and stage presentation, earning recognition and awards for his ability to showcase the physique with precision, confidence, and artistry. He now brings that same level of excellence into his coaching-helping men transform not only their bodies, but their mindset, discipline, and overall lifestyle.

As a head coach, Alex specializes in fitness, Bodybuilding, men’s physique development, posing, and performance-driven lifestyle coaching. His approach blends real-world athletic experience, elite competitive insight, and a genuine passion for helping others achieve goals they once believed were out of reach.

Alexander’s mission is simple: to build stronger, healthier, more confident men-inside and out.